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CEO LETTER

Dear BNB People,

As we dive headfirst into the vibrant tapestry of 2023, I am thrilled to connect with the heartbeat of our dynamic community – each one of you, the pulse of Brand No Brand New York. This year marks an exciting chapter in our journey together, and I’m delighted to share a glimpse of what’s in store.

At Brand No Brand New York, we understand that fashion is not just about what you wear; it’s a reflection of who you are and the stories you want to tell. In 2023, our mission is to empower every young and adult woman to express themselves fearlessly through modest fashion.

Vivi Mar’i Zubedi

Founder and CEO Brand No Brand New York

In the spirit of constant innovation, our design team has been curating collections that capture the spirit of the times this year. We created pieces with two incredible collaborators, Olla Ramlan and Paula Verhoeven, that were able to resonate the energy and passion of modern women into the collections. All pieces are crafted not just to adorn, but to inspire confidence and celebrate individuality.

Technology is the heartbeat of this era, and we’re embracing it wholeheartedly. This year, we built a website to give a seamless shopping experience that caters to the on-the-go lifestyle of today’s generation. We want to make our online platforms more than just shopping destinations; they should be immersive spaces where you can explore, engage, and connect.

Sustainability is a responsibility we want to take seriously. In 2024, we would like to take bold steps to minimize our environmental impact. We’re going to explore sustainable materials, reduce waste, and make conscious choices that reflect our commitment to the planet. Because looking good should also feel good.

To the trendsetters, the rule-breakers, and the free spirits who call Brand No Brand New York their own – thank you for being the driving force behind our brand. Your passion fuels our creativity, and we’re honored to be part of your journey.

Here’s to a year of self-expression, bold choices, and unapologetic style. Let’s rock 2024!

With gratitude,

Vivi Mar’i Zubedi

Founder and CEO Brand No Brand New York
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